SplitmediaLabs, the makers of industry-leading Internet broadcast and live streaming software XSplit Gamecaster and XSplit Broadcaster, today announced the acquisition of popular live stream overlay management tool Strexm. With over 150k users, Strexm.tv is the premier cloud hosted overlay editor for the game live streaming market. Strexm plans to unveil their version 2.0 overlay editor at TwitchCon 2016 in San Diego. Version 2.0 of Strexm has been rebuilt from the ground up to provide the most efficient, dynamic and flexible overlay editor available to content creators.
The acquisition is part of SplitmediaLabs‘ $10 million investment strategy to create a connected platform that provides content creators and players with flexible tools that help them to create the best broadcasts, events, tournaments, and communities. Previously, SplitmediaLabs announced the acquisition of both Player.me and Challonge, which combined XSplit and Strexm can count over 8 million registered users, 2 million unique monthly visitors, and 90,000+ tournaments created each month. Stream Overlay Pro, a stream overlay tool currently in development that enables tournament organizers to create and manage professional stream overlays, was also acquired by SplitmediaLabs, with its creator, Erick Rodriguez, joining the company to continue driving the development of the tool.
“My co-founder Jon Young and I are incredibly proud of what we’ve built with Strexm, and our market leadership came at the perfect time for alignment with the dominant broadcasting software, XSplit,” said Gareth Reynolds, Co-founder, Strexm. “The team behind XSplit have an incredibly convincing vision for what it will evolve into, particularly following the acquisitions of Player.me and Challonge, and the fit was obvious. With these resources behind us, Strexm will continue to build into the premier stream overlay editor for video creators and together with XSplit, morph in the next-generation platform for broadcasters, players, and fans, to connect around their favorite games.”
The new Strexm v2.0, debuting at TwitchCon, will be a complete overhaul of the popular overlay management tool. With Strexm v2.0, you can level up your live stream by using Strexm‘s beautiful and intuitive drag-and-drop overlay editor. You can now create a stunning overlay design without the need for photoshop or graphic design skills and easily import it into XSplit or OBS.
Strexm is also adding over 150 customisable overlays to their service, which are tailored around the latest titles, including Overwatch, Doom, League of Legends, and more. They will now allow additional custom widgets and alerts. Broadcasters can also easily add overlay-designed polls, goals, labels, timers, and more, to their broadcast and create new opportunities for interactivity with their viewers. Whilst previously only supporting Twitch, Strexm will also offer support for Hitbox & YouTube Gaming, with support for Beam and other services coming soon after.
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